Our next guest lecture will be hosted by Frank Rittinghaus, Head of Marketing at Nintendo Germany. He will present a case study of a new console launch and explain Nintendo’s strategy for introducing the “Switch” on the German market.
We’re looking forward to seeing you on June, 21 at 5.30 pm!
All dates at a glance
Wednesday | June, 21 | 5.30 pm | Open Space Lecture Area
Frank Rittinghaus – Case Study: Nintendo Switch
Wednesday | June, 28 | 5.30 pm | Auditorium
Wednesday | July, 5 | 5.30 pm | Auditorium
Wednesday | July, 12 | 5.30 pm | Auditorium
More dates will be announced soon…
Check out some pictures of the last Guest Lectures